We believe in media sanity, not censorship. We believe that media has truly become "the other parent" in our kids' lives, powerfully affecting their mental, physical, and social development. We believe in teaching our kids to be savvy media interpreters -- we can’t cover their eyes but we can teach them to see. We believe parents should have a choice and a voice about the media our kids consume. Every family is different but all need information. We believe that the price for free and open media is a bit of extra homework for families. Parents need to know about media content and need to manage media use. We believe that through informed decision making, we can improve the media landscape one decision at a time. We believe appropriate regulations about right time, right place, and right manner exist. They need to be upheld by our elected and appointed leaders. We believe in age-appropriate media and that the media industry needs to act responsibly as it creates and markets content for each audience. We believe there should be one independent and transparent universal rating system for all media. We believe in diversity of programming and media ownership.

Common Sense Media is dedicated to improving the media and entertainment lives of kids and families.

We exist because media and entertainment profoundly impact the social, emotional, and physical development of our nation's children. As a non-partisan, not-for-profit organization, we provide trustworthy information and tools, as well as an independent forum, so that families can have a choice and a voice about the media they consume.

James P. Steyer, Founder and CEO
Anne Kallin Zehren, President and COO
Liz Perle, Editor and Chief
Kellie Krug, Chief Marketing Officer
Linda Burch, Chief Education and Strategy Officer

Chair: Robert Wehling, Founder, Family Friendly Programming Forum; Former Chief Marketing Officer, Procter & Gamble
Co-Chair: Lawrence Wilkinson Co-Founder, Oxygen Media and Global Business Network
Rich Barton, Founder, Zillow.com
Marcy Carsey, Founding Partner, Carsey-Werner Productions
Ramon C. Cortines, Former Superintendent of Schools - New York, San Francisco
James Coulter, Founding Partner, The Texas Pacific Group
Geoffrey Cowan, Dean, The Annenberg School for Communication at USC
Susan Ford Dorsey, President, The Sand Hill Foundation
Karen Edwards, Former Head of Marketing, Yahoo Inc.
John Fisher, Managing Director, Draper Fisher Jurvetson
Lycia Carmody Fried, Stay-at-Home Mom
Julius Genachowski, Former Chief of Business Operations, IAC/InterActiveCorp
Thomas J. Holland, Partner, Bain & Company, Inc.
William Kennard, Managing Director, The Carlyle Group; Former FCC Chairman
Gary E. Knell, President and CEO, Sesame Workshop
Robert L. Miller, President and CEO, Miller Publishing Group
William S. Price III, Independent Investor
Jesse Rogers, Managing Director, Golden Gate Capital
Susan Sachs, Former COO, Common Sense Media; Associate Publisher, Fortune; Publisher, SI for Kids
Carrie Schwab Pomerantz, President, The Charles Schwab Foundation
James P. Steyer, Founder and CEO, Common Sense Media
Michael Tollin, Founding Partner, Tollin Productions
Eugene Washington, MD, Executive Vice Chancellor, UCSF

Larry Baer, Chief Operating Officer, San Francisco Giants
Dr. William Baker, President and CEO, WNET Television Channel 13
Richard Beattie, Chairman, Simpson Thacher & Bartlett LLP
Angela Glover Blackwell, Founder and CEO, PolicyLink
Dr. Milton Chen, Executive Director, The George Lucas Educational Foundation
Michael Cohen, CEO, The Michael Cohen Group
Dr. Jeffrey Cole, Director, Center For The Digital Future
Yogen Dalal, Managing Director, The Mayfield Fund
Steve Denning, Founding Partner, General Atlantic Partners
Millard Drexler, Chairman and CEO, J. Crew
Ezekiel J. Emanuel, MD, PhD, Chair, Department of Clinical Bioethics, The National Institutes of Health
Robert Fisher, Chairman, GAP Inc.
Ellen Galinsky, Co-Founder and President, Families and Work Institute
Andrew Greenberg, President, Greenberg Qualitative Research, Inc.
Elizabeth Hambrecht, President and Chief Financial Officer, Salon.com
Denis Hayes, President, The Bullitt Foundation
F. Warren Hellman, Founding Partner, Hellman & Friedman
Jim Herbert, President and CEO, First Republic Bank
David Hornik, Partner, August Capital
Dr. Donald Kennedy, President Emeritus, Stanford University; Editor-in-Chief, Science Magazine
Omar Khan, President, Insight Strategy & Logic (ISL), Web Site Design
David Lawrence Jr., President, The Early Childhood Initiative Foundation
Wendy Lazarus, Co-Founder and Co-Director, The Children's Partnership
Christopher Lehane, Political Communications Expert
Laurie Lipper, Co-Founder and Co-Director, The Children's Partnership
Robert McDuffie, Concert Violinist and Grammy nominated recording artist
Nion McEvoy, Chairman and CEO, Chronicle Books
William F. Meehan III, Managing Director, McKinsey & Company
Nell Minow, Founder, The Corporate Library and Movie Mom
James Montoya, Senior Vice President, The College Board
Becky Morgan, President, Morgan Family Foundation
Nancy Peretsman, Managing Director, Allen & Company Incorporated
Michael Posner, Executive Director, Human Rights First
Dr. Alvin Poussaint, Prof. of Psychiatry, Harvard Medical School; Dir. of Media, Judge Baker Children's Center
George Roberts, Founding Partner, Kohlberg Kravis Roberts & Co.
Thomas N. Robinson, MD, Associate Professor of Pediatrics and Medicine, Stanford University
Will Schutte, Senior Director, Spencer Stuart, San Francisco
Alan Schwartz, President and Co-Chief Operating Officer, Bear, Stearns & Co., Inc.
Theodore M. Shaw, Director/Counsel, NAACP Legal Defense & Education Fund
Thomas Steyer, Founding Partner, Farallon Capital
Gene T. Sykes, Managing Director, Goldman Sachs Group
Todor Tashev, Director, Omidyar Network
Robert S. Townsend, Partner; Chair, Corporate Practice Group, Morrison & Foerster LLP
Laura Walker, President, WNYC Radio
Alice Waters, Founder, Chez Panisse and Chez Panisse Foundation
Tim Zagat, Co-Founder and Co-Chair, Zagat Survey

Reach and educate parents and teachers about media's impact on kids.

Partnered with Google to bring parents internet safety tips: www.commonsensemedia.org/tips/internetsafety/